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Data Analysis

Theory

+2

Optimizing Your Freemium Model

Jun 30, 2025

•

9 min read

Optimizing Your Freemium Model

When and how to use a freemium promotion strategy

Ian Clark
Ian Clark

Packaging

+1

How many customers should buy each plan?

Jun 17, 2025

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11 min read

How many customers should buy each plan?

How to rightsize your packaging

Ian Clark
Ian Clark

Data Analysis

+1

Setting Monthly vs. Annual Prices

Mar 3, 2025

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8 min read

Setting Monthly vs. Annual Prices

How to use data to optimize pricing according to term length

Ian Clark
Ian Clark

Data Analysis

+1

Is your data saying that you have a price metric problem?

Nov 20, 2024

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9 min read

Is your data saying that you have a price metric problem?

How to pick the right price metric by observing customer behavior

Ian Clark
Ian Clark
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